Do you know that most social media managers do not know how to effectively engage online?

A skilled Online Engagement Specialist does. Contact Carmen to find out more.

Remember The First Time You Ordered A Starbucks?

Ordering a Starbucks for the very first time during the morning caffeine rush can be overwhelming. Remember the feeling?

You get to the counter and realize that ordering a cup of coffee suddenly got complicated. Meanwhile, everyone else took only a few seconds to say their order.

Navigating the ins and outs of Twitter, Facebook Pages, LinkedIn, Snaps and Pins can be a little overwhelming too. You know you need to be on social media (or that's what you've been hearing) but you haven't a clue on how to start or even know what to do.

If you're already on social media you might be a little uncertain as to what things you can say, where to say them, when to say them and who to say them to. Maybe, you want to beef up your online engagement or enhance your online presence but don't have the time. Why not hire a social media + online engagement specialist to help you?

A social media + online engagement specialist can:

  • Set up your social media accounts
  • Manage your social media accounts
  • Be a Community Manager for you customers
  • Optimize your brand's messaging by engaging in real time
  • Provide weekly / monthly Consulting
  • Provide Basic Training to help you and your team get started
  • Develop a Digital Strategy for launching a product or service          (See the complete list of services below)
Find out more about how a social media + online engagement specialist can help you or your company. Contact Carmen.

Our Services


Brand Engagement

Social Recruiting

Customer Service

Concept to Launch

Corporate Strategy Integration

Training, Coaching, and Workshops


Communication Strategy

Social Media Strategy

Startup Launch

Online Marketing | Online Advertising

Unified Communication

Demographic Targeting


Social Media Audits

Social Media Management

Community Management

Content Creation | Storytelling



Web Design

About DF Studio

DF Studio Café provides digital strategy and social media services, remotely. In 2012, the need to assist and guide the digital transformation of businesses was identified. DF Studio helped companies transition from traditional customer outreach scenarios into online community engagement. Online community engagement is a valuable investment for companies looking to build a stronger online and offline brand presence. Crowdfunding efforts rely heavily on a strong online community.

Successful community engagement involves two key things:
1. Developing a digital strategy that makes use of a well designed website that integrates with specific social media platforms to help achieve short and long term goals. An important part of a digital strategy includes a step by step plan for the education and guidance of management teams and employees for adapting to this digital transformation.

Creating the right digital strategy starts with a conversation. It involves asking the right questions, to determine the right steps to take, to reach realistic goals.

2. Real time online engagement with existing and potential target audiences.

DF Studio Café is run by Carmen Villadar, a digital strategy consultant + online engagement specialist. Carmen was an early adopter of social media, using it for brand engagement and community management back in 2007.

Give Carmen a shout. Find out how she can help you fine tune + amplify your brand's message.

What our clients say

Carmen’s knowledge of community engagement and social media really helped our PTPT project advance to the next level. She was able to quickly understand PTPT’s concept and develop a full social media strategy that complemented our company’s key messaging. Her ability to work independently – remotely was an asset.

Nicola Pizzoni

Nicola Pizzoni

COO, ExB Labs GmbH
We were able to bring back Carmen to help launch our mobile Android app. She worked diligently with our developers and marketing team to establish a beta tester community. She was valuable in making sure that communication flowed smoothly and was always on top of any issues that people brought up on our social platforms.


Ramin Assadollahi

Ramin Assadollahi

Managing Director,

Great brands are great at creating conversation. They get their audience talking, interacting and engaged.

Social media is a great vehicle for creating conversation and is a perfect vehicle for enabling the business to take PR into its own hands, so to speak.

This is where Carmen comes in. Carmen is easily one of the most capable persons I have met at creating conversations online. It’s hard to quantify the value gained from community engagement and self-pr, but every business and organisation needs a “Carmen” on their team.

Carmen was doing self-pr and community engagement before it was even a recognized term. To my mind, she is and was a preliminary thought leader in this space.

Further, the  best thing about Carmen is a character that possess both integrity and empathy in huge volumes. Very rare in today’s workplaces, but very much needed.

For a fresh infusion of talent, Carmen is the person to go to.

Khuram Malik

Khuram Malik

Founder and Chief Strategist at

Carmen was a delight to work with! Her strategic thinking contributed greatly to the LuckyStudent social approach. She is an extremely trustworthy colleague that has shown complete professionalism given confidential information and has brought much needed knowledge and experience to the table to improve the knowledge of everyone at the company. A constant learner with a can-do attitude, I would not hesitate to hire or work with Carmen again.

Jarrell Griarte

Jarrell Griarte

VP Marketing, Lucky Student Inc.

Social Media Facts

% of consumers rely on social media to influence their purchasing decisions. (Source: CeBIT)
% of consumers that receive a quick brand response on social media are likely to recommend that brand to others. (Source: CeBIT)
% of millennials would rather lose their sense of smell than their technology. (Source: Socialnomics)
% of all consumers search for local businesses online. (Source: CeBIT)

Get Help With Social Media?

Contact us!